Talkwalker Releases Final March Madness Stats

One Shining Moment – final data on the social media wave for March Madness 2019

Social media data wave delivered by Talkwalker

Final wave of social data – covering the last 30 days

NEW YORK – Number of relevant mentions of and about March Madness (30 days on blogs, news sites, forums & social media): over 4.1 million mentions and 23.3 million likes/shares with a strong peak on the days after the First Four matches 21^stof March, regional finals 31st^d of March and Final Four 6^th and 8^th of April 2019.

With the University of Virginia finding redemption after losing to a 16th seed as a number one seed last year by winning this year’s national championship, the following social media data began trending overnight, as reported by international social media analytics firm Talkwalker.

#OneShiningMoment (and One shining moment) 7.8 K mentions 79.1 shares/likes last 30 days

#RedemptionStory and Redemption Story 85.5K mentions and impressive 556.9 shares/likes

https://twitter.com/TexasTechMBB/status/1112149594576556033

10.700 shares/likes, best relevant tweet: One Shining Moment

Trending news stories linked to March Madness in terms of online shares on news channels last 30 days

1. The Empire State Building will celebrate the NCAA Men’s Basketball Final Four by shining in the colors of the four participating teams (127,700 shares/likes)

2. According to geotagged Twitter data, more states are rooting for Michigan State than any other March Madness team. (68,700 shares/likes)

3. Urologists across the country reporting an uptick in vasectomy appointments during March Madness, the “Vas Madness.” (39,000 shares/likes)

Trending posts linked to March Madness in terms of online shares on social media, last 30 days

1. Three years ago today, Taurean Prince broke down the art of rebounding (111,500 shares/likes).

2. New March Madness game mode in Fortnite Battle Royale on Youtube (90,500 shares/likes)

3. Barack Obama’s March Madness brackets (67,900 shares/likes)

Tweets: Over 3.5 million tweets linked to March Madness in the last 30 days.

Top 5 Hashtags Mentions

1. #MarchMadness 1.3 M

2. #FinalFour 429.1K

3. #4To1 92.7K

4. #MarchMadness2019 71.2K

5. #WreckEm 70.2K

Top 10 March Madness 2019 teams trending – last 30 days

#	Team	Mentions
1	Duke	284,607
2	Virginia	219,629
3	Michigan	210,414
4	Auburn	209,092
5	Texas Tech	184,048
6	Kentucky	148,616
7	Florida	108,800
8	Purdue	99,461
9	Gonzaga	99,036
10	Tennessee	95,422

Top 10 March Madness 2019 players and coaches trending – last 30 days

#	Labels	Mentions
1	Tom Izzo	34,281
2	Chris Beard	27,498
3	Bruce Pearl	27,040
4	Taurean Prince	25,442
5	Tony Bennett	22,787
6	Tacko Fall	15,958
7	Mike Krzyzewski	14,174
8	Bryce Brown	13,874
9	John Calipari	13,840
10	Charles Barkley	11,994

Talkwalker is a listening and analytics company that empowers over 1,000 brands and agencies to optimize the impact of their communication efforts. The company provides businesses with an easy-to-use platform to protect, measure and promote their brands worldwide, across all communication channels. Talkwalker’s state-of-the-art social media analytics platform monitors and analyzes online conversations on social networks, news websites, blogs and forums in 187 languages. The company is headquartered in Luxembourg and has offices in New York City, San Francisco, Singapore and Frankfurt. For more information, please visit http://www.talkwalker.com/.

Talkwalker is also the home of Talkwalker Alerts and Talkwalker Free Social Search.